Women’s activewear trends and drivers: a systematic review

O'Sullivan, Grant ORCID: 0000-0003-1351-4273, Hanlon, Clare ORCID: 0000-0001-5547-5327, Spaaij, Ramon ORCID: 0000-0002-1260-3111 and Westerbeek, Hans ORCID: 0000-0001-5092-9676 (2017) Women’s activewear trends and drivers: a systematic review. Journal of Fashion Marketing and Management: An International Journal, 21 (1). ISSN 1361-2026

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Item type Article
URI https://vuir.vu.edu.au/id/eprint/33183
DOI https://doi.org/10.1108/JFMM-07-2015-0059
Official URL http://www.emeraldinsight.com/doi/full/10.1108/JFM...
Subjects Current > FOR Classification > 1106 Human Movement and Sports Science
Current > FOR Classification > 1505 Marketing
Current > Division/Research > College of Sports and Exercise Science
Keywords women consumers; consumption; fashion marketing; physical activity
Citations in Scopus 5 - View on Scopus
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