Predictive Analytics for Marketing and Sales of Products Using Smart Trolley with Automated Billing System in Shopping Malls Using LBPH and Faster R-CNN
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Raju, Balla Adi Narayana, Ghai, Deepika, Tripathi, Suman Lata, Nanda, Sunpreet Kaur and Islam, Sardar M. N ORCID: 0000-0001-9451-7390 (2024) Predictive Analytics for Marketing and Sales of Products Using Smart Trolley with Automated Billing System in Shopping Malls Using LBPH and Faster R-CNN. In: Intelligent Techniques for Predictive Data Analytics. Wiley, pp. 111-133.
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Item type | Book Section |
URI | https://vuir.vu.edu.au/id/eprint/48769 |
Edition | 1st |
DOI | 10.1002/9781394227990.ch6 |
Official URL | http://dx.doi.org/10.1002/9781394227990.ch6 |
ISBN | 9781394227969 |
Subjects | Current > FOR (2020) Classification > 3506 Marketing Current > Division/Research > Institute for Sustainable Industries and Liveable Cities |
Keywords | supermarket trolley-based model, store-monitoring, customers’ buying habits, profitability |
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