Innovation or Renovation? The Management of Strategic and Adoption Decisions within a University

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Tatnall, Arthur and Manning, Karen (2011) Innovation or Renovation? The Management of Strategic and Adoption Decisions within a University. In: Information Technology and Managing Quality Education: 9th IFIP WG 3.7 Conference on Information Technology in Educational Management, ITEM 2010, Kasane, Botswana, July 26-30, 2010, Revised Selected Papers. Tatnall, Arthur, Kereteletswe, Omponye Coach and Visscher, Adrie, eds. IFIP Advances in Information and Communication Technology, Volume 348 . Springer, Berlin, pp. 113-120.


Most universities make use of e-learning facilities to manage on-line learning, and this paper questions how decision are made to adopt this e-learning package rather than that one, and then how to make use of it. We suggest that educational technology adoption decisions are made at two levels: strategic decisions are made by the university to implement a particular package, and then individual academics made adoption decisions regarding those aspects of the package they will use in their teaching and how they will use them. In the paper we suggest that such technology should be regarded as an innovation and viewed through the lens of innovation adoption theory. We argue that analysis of these adoption decisions needs to be framed differently at each level, using an approach that is appropriate to that level.

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Item type Book Section
DOI 10.1007/978-3-642-19715-4_12
Official URL
ISBN 9783642197147 (print) 9783642197154 (online) 1868-4238 (print) 1868-422X (online)
Subjects Historical > Faculty/School/Research Centre/Department > School of Management and Information Systems
Historical > FOR Classification > 0806 Information Systems
Historical > SEO Classification > 9305 Education and Training Systems
Keywords ResPubID23476, management of e-learning, innovation theory, technology adoption, strategic decision making, actor-network theory
Citations in Scopus 1 - View on Scopus
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