Help is at Hand : the Functionality of WebCT to Facilitate Marketing Student Learning
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Madden-Hallett, Helen and Ho, Henry Wai Leong (2010) Help is at Hand : the Functionality of WebCT to Facilitate Marketing Student Learning. In: The Pinnacle of Marketing Education : 2010 Conference Proceedings. Cadwallader, Susan and Brodowsky, Glen H, eds. Marketing Educators' Association, Seattle, Washington, p. 104.
Abstract
This book section is an abstract only. This book contains the proceedings of the 34th Annual Conference of the Marketing Educators’ Association (MEA) held in Seattle, Washington State, USA, April 8-10, 2010.
| Item type | Book Section |
| URI | https://vuir.vu.edu.au/id/eprint/9828 |
| Official URL | http://www.marketingeducators.org/proceedings/2010... |
| Subjects | Historical > FOR Classification > 1303 Specialist Studies in Education Historical > Faculty/School/Research Centre/Department > School of Hospitality Tourism and Marketing Historical > SEO Classification > 9305 Education and Training Systems |
| Keywords | ResPubID20635, tertiary education, higher education, online self-testing tools, IT, ICT, digital technology, learning technologies, Courseware Management System, CMS |
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