Understanding trends of car recalls

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Ahsan, Kamrul (2010) Understanding trends of car recalls. In: IEEM 2010 : the IEEE International Conference on Industrial Engineering and Engineering Management : The Venetian Macao-Resort-Hotel, 7 to 10 December 2010. IEEE, Piscataway, N.J., pp. 1123-1127.


This research conducts an empirical study on car recalls in the US market. The research uses secondary data from recall websites maintained by public and private organizations. The objectives of the study are to investigate car recall trends and identify the causes and effects of recalls. Analysis shows that the majority of car recalls are initiated by a few car makers that are facing an increase in recalls and customer complaints. There exists a significant influence of customer complaints on car recalls. Furthermore, the latest car models seem to have less customer complaints compared to older models, and they also have less recalls compared to the older models. The research examines Toyota’s case of recent recalls and identified some immediate impacts of recalls on sales and on market share. This research can be further extended to identify key causes of car recalls and the impact on business performance.

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Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/9927
DOI 10.1109/IEEM.2010.5674317
Official URL http://ieeexplore.ieee.org/stamp/stamp.jsp?tp=&arn...
ISBN 9781424485017 (print), 9781424485024 (online), 9781424485031
Subjects Historical > FOR Classification > 1505 Marketing
Historical > Faculty/School/Research Centre/Department > School of Management and Information Systems
Keywords ResPubID21918, reverse logistics, product returns, product recalls, correlation, data models, marketing, safety, supply chains, Toyota, car recall trends, customer complaints, market share, recall Web sites, car sales, American, United States, USA
Citations in Scopus 2 - View on Scopus
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