Customer Citizenship Behaviours Directed at Service Personnel: What the Experts have to Say
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Garma, Romana ORCID: 0000-0002-4887-6680 and Bove, Liliana (2009) Customer Citizenship Behaviours Directed at Service Personnel: What the Experts have to Say. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2009: Sustainable Management and Marketing, 30 November 2009-02 December 2009, Crown Promenade, Melbourne, Australia.
Item type | Conference or Workshop Item (Paper) |
URI | https://vuir.vu.edu.au/id/eprint/28781 |
Official URL | http://www.duplication.net.au/ANZMAC09/Menu.html |
ISBN | 1863081585 |
Subjects | Historical > FOR Classification > 1503 Business and Management Historical > Faculty/School/Research Centre/Department > College of Business |
Keywords | face validity; customer satisfaction; quality service; job satisfaction; scale development |
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