A Game Theory Model to Analyze Business Strategies for Increasing Profits: Analytical and Computational Approaches

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Peng, Wong Wai, Islam, Sardar M. N ORCID logoORCID: https://orcid.org/0000-0001-9451-7390 and Schoch, Daniel Christopher (2024) A Game Theory Model to Analyze Business Strategies for Increasing Profits: Analytical and Computational Approaches. In: Advances on Mathematical Modeling and Optimization with Its Applications. Mukherjee, G, Basu Mallik, B, Kar, R and Chaudhary, A, eds. CRC Press, pp. 235-245.

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Item type Book Section
URI https://vuir.vu.edu.au/id/eprint/48774
DOI 10.1201/9781003387459-15
Official URL http://dx.doi.org/10.1201/9781003387459-15
ISBN 9781003387459
Subjects Current > FOR (2020) Classification > 3507 Strategy, management and organisational behaviour
Current > Division/Research > Institute for Sustainable Industries and Liveable Cities
Keywords automotive industry; automotive market; UMW Holdings Berhad; DRB-HICOM Berhad; strategic management; business decision‑making; mathematical modeling; game theory application
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