Che Nawi, Noorshella

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Che Nawi, Noorshella, Fong, Michelle Wye Leng and Tatnall, Arthur ORCID: 0000-0003-4317-971X (2014) Using Research Case Studies in eCommerce Marketing Courses: Customer Satisfaction at Point-of-Purchase and Post-Purchase. Journal of Information Technology Education: Research, 13. pp. 15-25. ISSN 1547-9714

Book Section

Che Nawi, Noorshella, Tatnall, Arthur and Fong, Michelle Wye Leng (2014) Online Customer Satisfaction at Point-of-Purchase and Post-Purchase Phases. In: Marketing in the Cyber Era: Strategies and Emerging Trends. Ghorbani, Ali, ed. IGI Global, Hershey, Pennsylvania, pp. 216-228.

Che Nawi, Noorshella and Tatnall, Arthur (2010) A Conceptual Framework For Creating Customer Satisfaction in E-Retailing in Malaysia. In: Proceedings of the Malaysia-Indonesia International Conference on Economics, Management and Accounting 2010 "Regional Development in an Era of Global Innovations Economy". Rahim, Ruzita Abdul, Alxlullah, Nor Liza, Omar, Nor Asiah, Shukor, Zaleha Abdul, Idris, Siti Hajar Mohd, Hamzah, Noradivia and Wei, Che Aniza Che, eds. Faculty of Economics and Management, University Kobangsoan Malaysia, Bangi, Selangor, Malaysia.


Che Nawi, Noorshella (2012) Small online apparel businesses in Malaysia : a framework for customer satisfaction. PhD thesis, Victoria University.