Increasing the Focus on “Place” in the Marketing Mix for Facility Dependent Sport Services
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Shilbury, D and Westerbeek, Hans 
ORCID: 0000-0001-5092-9676
(2008)
Increasing the Focus on “Place” in the Marketing Mix for Facility Dependent Sport Services.
Sport Management Review, 2 (1).
1 - 23.
ISSN 1441-3523
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| Item type | Article |
| URI | https://vuir.vu.edu.au/id/eprint/29469 |
| DOI | 10.1016/S1441-3523(99)70087-2 |
| Official URL | http://www.sciencedirect.com/science/article/pii/S... |
| Subjects | Historical > FOR Classification > 1504 Services Historical > FOR Classification > 1505 Marketing Current > Division/Research > College of Sports and Exercise Science |
| Keywords | sport marketing; sporting facilities; sport place |
| Citations in Scopus | 37 - View on Scopus |
| Download/View statistics | View download statistics for this item |
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